E-commerce accountants · TikTok Shop sellers

TikTok Shop accountants who understand social commerce.

Commission, affiliate payouts, creator samples and shipping separated from every settlement, so a viral month shows up as profit, not just sales.

Book a free discovery call From £350 + VAT a month
  • Qualified accountant
  • MBA, Warwick Business School
  • 25 years in finance
  • Founder-led
  • Supervised by HMRC for anti-money laundering

What TikTok Shop sellers tell us.

"We had a huge month on TikTok Shop, but the bank balance does not show it."

"Affiliate commissions come out of every settlement and I cannot see them by product."

"We send creators free samples and have no idea what that really costs."

"Return rates are high and I do not know what they do to our margin."

What we do for TikTok Shop sellers

Built around how TikTok Shop actually pays you.

All of it included in your monthly fee.

  • Settlement reconciliationPlatform commission, affiliate commission, shipping and promotions on separate lines.
  • Affiliate commissionWhat creators earn from each product, so you can see which partnerships pay.
  • Samples and giftingStock given to creators recorded as marketing, and taken out of your stock value.
  • ReturnsTracked by product, so high-return lines are visible.
  • Profit per productWhat each product keeps after every TikTok Shop cost.
  • VAT and year-endVAT returns, accounts and tax returns.

One payout, broken down

What a TikTok Shop payout really contains.

Your bank sees one figure. Behind it are sales and a string of deductions, each of which belongs on its own line in your accounts.

We prepare that as a balanced journal for every settlement, and a qualified accountant reviews it before it is posted.

TikTok Shop settlementAmount
Gross sales£4,200.00
Platform commission−£210.00
Affiliate commission−£336.00
Creator samples and promotions−£125.00
Shipping−£84.00
Paid into your bank£3,445.00

Illustrative example, not client data.

The compliance position

TikTok Shop reports your sales to HMRC.

TikTok Shop collects your sales figures and reports them to HMRC once you make 30 or more sales, or more than about £1,700 (€2,000), in a calendar year. If your books show only the net payouts, they will not match what HMRC holds. We record your gross sales with every fee shown separately, so they do.

Between payouts you can ask "Which products are profitable after affiliate commission?" and see the working. How it works.

E-commerce plans from £350 + VAT a month.

Settlement journals for every channel, receipt capture and a cash forecast included. Selling on more than one marketplace? See how we handle every channel.

See e-commerce plans

TikTok Shop questions

Are free samples to creators a cost?

Yes. Stock you give away is a marketing cost, and it has to come out of your stock value, otherwise your profit looks higher than it is.

Does TikTok Shop report my sales to HMRC?

Yes, under the same digital platform rules as Amazon and eBay. Your books need to show gross sales, with commission and fees separately, so they agree with what HMRC receives.

Can you show which creators are worth working with?

Yes. Affiliate commission is tracked by product and creator, so you can see the sales and profit each partnership brings.

See what your TikTok Shop business really makes.

A free discovery call to look at how your payouts are being recorded and what that is hiding. No obligation.